Women And Shopping Term paper
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What motivates women to shop?
I attempted to answer the age old question by surveying five ladies who are self-proclaimed experts at the "art" of shopping. These five ladies, Joanne, Kim, Marie, Shirley, and Kimmie sat down with me individually and this is what I basically gathered from the discussion sessions.
Shopping is an addiction of sorts. Women get thrills from purchasing styles du jour. Joanne stated that she had to buy at least one thing every time she went shopping just so she doesn’t feel unfulfilled. She had to buy something even though she may not have necessarily needed it or even wanted it, but just so she could say that she bought something. Kimmie shared her sentiment and added that money is hardly a factor while shopping.
Women shop so that they can get noticed. Being seen in ritzy neighborhoods such as Newbury Street and Copley Plaza is also one of the motivations that lead to shopping for women.
"Who doesn’t want to be seen with an LV bag or Gucci sandals?" asks Kim. These sort of purchases are usually so women get noticed by other women. Attention from men is hardly what’s...
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