Essay on Internet Security
Internet Security Term Papers
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As you peruse a newspaper or magazine at home or browse the aisles of a store in search of a book or CD, you can do so without anyone knowing your business. Today, however, as the Web plays a bigger role in our lives, it is increasingly difficult to pass through life completely unnoticed.
The collection of personal information has been an issue since long before the Internet was created. But over the last few years, Web sites have developed the ability to collect, analyze and share data about visitors. As the use of this technology has become more widespread, the debate over Internet privacy has grown increasingly impassioned.
On the one hand, the growth of the Internet depends on businesses understanding more about people s Web browsing activities and how Web sites can provide the information and products users want. At the same time, consumers want to know that they are in control of their personal information online.
One of the most widely used technologies involves "cookies," information that Web sites can place on a visitor s computer. Cookies can be used without collecting personal information, or they can be linked to personal information an individual may choose to provide. Cookies are inherently neither good nor bad. They can and do serve many useful purposes and are a key component of how the Web provides consumer benefits. For example, cookies enable users to personalize a favorite Web page. They allow users to store address and credit card information for convenience or to speed ordering from a trusted e-commerce site. The use of cookies to measure the effectiveness of advertising on Web sites is also a key reason why so much content is available for free on the Internet today.
At the same time, consumers, the government and responsible industry leaders are asking whether people are being provided with the knowledge and tools needed to ensure that they are well informed and have a choice about how their personal information is being gathered and used.
Two months ago, Microsoft launched a cookie-management feature for its Internet Explorer browser that provides consumers with an easy way to manage and delete cookies, as well as to understand different types of cookies and where they originate. This new technology (available at no charge at microsoft.com/windows/ie) underscores Microsoft s belief that everyone has a right to know how information about them and their Internet activity is being collected and used; not only by the Web sites they visit, but also by advertisers and other businesses that are interested in such information.
However, cookie management alone is not the answer to consumer privacy. We are undertaking a number of other efforts, including placing Microsoft advertising in the United States only on Web sites that conform to Fair Information Practices that govern the collection, storage, use and distribution of customer information. We also developed a software tool that has been used by more than 20,000 Web sites to create privacy statements that comply with these Fair Information Practices.
Yet, there is still more that can and should be done. In conjunction with the World Wide Web Consortium, Microsoft and other industry leaders are developing software tools that enable computer users to automatically compare the privacy policies of Web sites they visit with their own privacy preferences. This will enhance a consumer s ability to make an informed decision when sharing personal information. There are still many challenging policy and technical issues to be resolved before this technology is widely deployed, but when it is, this will be another major step forward in ensuring that consumers have the knowledge required to protect their privacy.
Protecting computer users privacy is not only good for consumers; it is also good for the long-term viability of e-commerce. Microsoft is committed to working with other industry participants, privacy advocates and policymakers to ensure that as the Internet becomes more and more a part of daily life, consumers have the ability to manage and control their personal information online.
Americans are in love with the Internet.
Three-quarters of Americans under the age of 60 have used the Internet at work or at home, and 72 percent say the Internet has made their lives better. Meanwhile, Americans spent an estimated $15 billion to $20 billion last year...
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